How To Do Advertising Marketplace Optimisation

Narcis 'Nachos' RadoiDigital Marketing, Marketing, Resources, Social MediaLeave a Comment


When you are using an advertising marketplace, the results of your marketing campaigns depend on the engagement of your advertising. Optimising your campaigns can have a amazing result on your ROI and cost for the entire campaign, especially if you’re paying per impression. Growing engagement in the advertising marketplace Some previous results of our research are shown below in a … Read More

IPA unveils scheme to better the way agencies and tech startups collaborate

Marketing.Net.CoMarketingLeave a Comment


The much debated tensions between agencies and tech startups are the focal point of an industry-backed initiative to improve tensions between the two. The plan launched this week (7 April) and has been concocted by the Institute of Practitioners in Advertising (IPA). Comprised of three parts, the first aims to outline the key issues affecting how agencies and startups work … Read More

12 Best Influencer Marketing Tools and Services

Narcis 'Nachos' RadoiInbound Marketing, Influencer Marketing, Marketing, Resources, Social MediaLeave a Comment


Looking for an influencer or building relationships with influencers is really important for a brand, individual or any company looking to start up. They will help you reach a wider audience, work on targeting your customers and create trust while building a great connection with your followers on social media. According to this study – McKinsey Study, there is a … Read More